Wednesday, January 2, 2008

Most Popular Posts of 2007

Here are the most popular posts in 2007 on this blog. Note: this particular blog was born in Aug, 07, so we've only got about 4 months of data.
  1. Broken iPhone Screen, Sept 22
  2. Uploading Mobile Photos From the iPhone to Facebook, Oct 03
  3. Mac vs. PC on Web 2.0 Websites, Oct 15
  4. Johnny27 Answers All of My Questions, Dec 10
  5. Using Gmail on the iPhone, Sept 28
  6. Brandframe Takes Product Placement Online, Aug 12
  7. Last.fm Let Me Down, Sept 13
  8. Marketing to Bloggers, Oct 09
  9. High-Give to Urban Dictionary, Sept 19
  10. In Rainbows Update, Oct 09
Most traffic was driven from organic search results. Here are the top organic search terms driving traffic:
  1. Andrew Baisley
  2. Broken iPhone Screen
  3. iPhone Broken Screen
  4. Shane Goes
  5. Johnny27
  6. Brandframe
  7. iPhone Screen Broken
  8. Scrobble iPhone
  9. Broken iPhone
  10. Facebook Email Photos
It's obvious why Broken iPhone Screen is my top viewed post. However, I should also note that the vast, vast majority of visitors view the homepage only, as opposed to clicking through to the permalinks. So this data could be somewhat misleading.

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Monday, October 15, 2007

Mac vs. PC on Web 2.0 Websites


Does anyone have market research on the percentage of viewers on Mac across Web 2.0 websites? The average number going around, for all sites, is about 5%. But this includes the sites that we all browse everyday at work. Look around you, even as a Mac user, your office is likely full of Windows boxes.

A friend at beYOU.tv explained this theory to me the other day. That the types of websites we visit at work and at home are fundamentally different and that the market share of Mac to PC in those locations is also fundamentally different.

Meaning, Web 2.0 sites, like video sharing sites, are likely to have a higher percentage of views from Mac users than, say, The New York Times website.

The graph above shows the percentages on this site for the previous month. Not that I'm implying this is a Web 2.0 site, but 26% is a hell of a lot higher than 5%.

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